Last week, Flipkart tied up with Taiwanese smartphone maker, Asus to launch its first product “Zenfone Max Pro M1” under this partnership. The company has been teasing about its new mid-range smartphone for a while with the “Unbeatable Performer” hashtag. Today, Asus has launched the Zenfone Max Pro M1 in India exclusively on Flipkart starting at a price of Rs. 10,999. Powered by Snapdragon 636 processor, the M1 directly competes with Xiaomi Redmi Note 5 Pro that also boasts the same chipset.
The key highlight of the Zenfone Max Pro is the Qualcomm Snapdragon 636 SoC that is one of the leading and powerful chipsets. The device runs on pure Android 8.1 Oreo out-of-the-box which stands out as compared to the rest of the Zenfone lineup loaded with Asus’ custom ZenUI. Like previous Zenfone Max phones, this one comes equipped with a large 5000mAh battery for long-lasting battery life.
Speaking of design and hardware, the Max Pro flaunts a metal body with thin bezels and sports a 5.99-inch Full View Full HD+ display in a compact form factor. The 18:9 display with 2.5D curved glass has a resolution of 2160 by 1080 pixels. The device is powered by a 1.8GHz Octa-Core Snapdragon 636 processor with Adreno 509 GPU. It comes in two variants – a 3GB RAM variant with 32GB storage and a 4GB RAM variant with 64GB of storage. The storage can be further expanded up to 2TB using a dedicated microSD card slot.
In terms of optics, the phone comes with a vertically positioned rear camera setup. The dual rear cameras include a 13MP main camera with PDAF, LED flash, and a 5MP secondary camera with a wide-angle lens. The front-facing camera is an 8MP shooter with a soft light flash. Connectivity options include Dual-SIM (both nano), 4G VoLTE, dual-band Wi-Fi 802.11 a/b/g/n, Bluetooth 5.0, and GPS + GLONASS.
The Max Pro uses on-screen keys for navigation. It features Face Unlock and a rear-facing fingerprint sensor. Other features include fast charging and a 5-magnet speaker with NXP Smart Amplifier. Despite packing a massive battery, the phone weighs 180g.
The Zenfone Max Pro will go on sale starting 3rd May exclusively on Flipkart. Colour options include Grey and Deepsea Black. It’s eligible for the Complete Mobile Protection plan offered by Flipkart at a special introductory offer of Rs. 49 for 1 year. Also, there is No Cost EMI for up to 12 months on all credit cards and Bajaj Finserv as a part of the launch day offer.
Pricing in India –
- 3GB + 32GB – Rs. 10,999
- 4GB + 64GB – Rs. 12,999
- 6GB + 64GB – Rs. 14,999 (To be launched later)