Finally, Google has revealed the answer which most Adsense publishers wished to knew since ages. Today, Google has officially announced the revenue shares for its two main AdSense products — AdSense for content and AdSense for search.
The revenue shared with publishers differs for each of these products.
AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites. The remaining portion that we keep reflects Google’s costs for our continued investment in AdSense — including the development of new technologies, products and features that help maximize the earnings you generate from these ads. It also reflects the costs we incur in building products and features that enable our AdWords advertisers to serve ads on our AdSense partner sites. Since launching AdSense for content in 2003, this revenue share has never changed.
For example, you would receive $68 with AdSense for content for $100 worth of advertising that appeared on your site.
AdSense for search partners gets a 51% revenue share, worldwide, for the search ads that appear through their implementations. The AdSense for search revenue share has remained the same since 2005, when we increased it.
The revenue shares for additional AdSense products including AdSense for mobile applications, AdSense for feeds, and AdSense for games are not disclosed now.
So, bloggers and webmasters have now a clear view of Adsense Publisher revenue share. Do give your feedback if you’re satisfied with the current Adsense share or not?
via [Inside Adsense Blog]